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32. 1997 Economic Census





1288. Retail E-Commerce Sales, Number of Orders, and Average Purchase Amount in Key categories

[As of fourth quarter. In billions of dollars (16.20 represents $16,200,000,000)]

                   
Sales (bil. dol.) 1 Orders (mil.) Average purchase amount (dol.) 1
                 
     Kind of business Pct. change Pct. change Pct. change
in prior in prior in prior
1998 1999 year 1998 1999 year 1998 1999 year
                   
Total retail e-commerce 4.50 16.20 262 44.47 176.19 296 101 92 -9
 
Apparel 0.25 1.22 379 2.39 12.92 441 106 101 -5
Computer goods 2.20 6.69 204 8.39 33.18 295 262 207 -21
Consumer goods 0.36 1.82 403 4.62 16.47 257 78 134 71
Entertainment 0.89 3.06 245 17.81 59.27 233 50 55 10
Food/wine 0.21 0.78 270 2.53 10.87 330 83 71 -15
Gifts 0.41 1.77 327 6.96 31.81 357 59 58 -3
Home & garden 0.08 0.44 425 0.89 5.12 477 94 88 -7
Toys 0.07 0.42 500 0.90 6.54 630 78 64 -18





1 Includes shipping and handling charges.

Source: BizRate.Com, Los Angeles, CA, Consumer Online Report, Fourth Quarter, 1999(copyright) *************************************************************** MERCHANT AND CATEGORY DEFINITIONS Apparel (Accessories, clothing, shoes) Computer goods (Consumer electronics, hardware, software) Consumer goods (Dept stores, health & beauty, pharmaceuticals) Entertainment (Books, music, video) Food & wine (Chocolate, coffee, grocery, tobacco, wine & spirits Gifts (cards, flowers, gift items) Home & garden (Garden, office & pet supplies, sporting goods Toys (Toys, games)



https://allcountries.org/uscensus/1288_retail_e_commerce_sales_number_of.html

These tables are based on figures supplied by the United States Census Bureau, U.S. Department of Commerce and are subject to revision by the Census Bureau.

Copyright © 2006 Photius Coutsoukis and Information Technology Associates, all rights reserved.